A hand lettered Open sign is written on a small chalk board, small business items like a calculator and paper surround the sign

The Open Sign $599 for a complete small businesses website

Artists and startups don’t have a lot of money for website design, and often lean on social media and free site builders instead. That can be limiting, and cost more in the long run.

The Open Sign is a starter website that’s slimmed down to the essentials, without sacrificing elegance and functionality, and easy to expand later.

Getting online now matters more than waiting till the ideas are perfect and finished. A website can grow and evolve, but you can’t get back years spent invisible.

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What's Included a solid foundation built with WordPress

The same core and programming that we use for bigger sites, so that you can get online fast, with a solid foundation to build on.

✓ 4-5 pages of clean design

Typically Home, About, Services/Portfolio, Contact, and maybe a Blog.

✓ A WordPress website

Built on the platform that powers 40% of the internet. Owned, not rented.

✓ One full year of secure hosting

No surprise invoices next month. Learn More

✓ Custom colors & typography

Hand chosen to match your brand or vibe.

✓ Light copy editing

Help fine-tuning the words that you provide.

✓ Stock photography selection

Selected for your business, if you don’t have your own.

✓ Mobile-friendly design

Looks great on every phone, tablet, and computer.

✓ Basic SEO setup

Configured so that Google can find you.

✓ Contact form

Messages from your site come straight to your inbox.

✓ Live in two weeks

From “let’s go” to launched.

A group of colorful balloons floats out from behind a slightly open white door in a bright, empty room with white paneled walls and a shiny marble floor.

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What's not included and why that's okay

A starter package only works if it’s actually small. Here’s what’s deliberately left out to keep costs down:

  • Logo design. We’ll work with what you have, or use a simple combination of typography that matches your style and tone.
  • Complex custom design, programming, or animations. We use tested page components to keep development fast and costs low, giving you a simple and beautiful site to match your brand and voice. The fancy stuff can be added later as you need it.
  • Online store / e-commerce. Available as an affordable add-on when you’re ready to sell online.
  • Original photography. This is out of budget for most very small businesses, but stock photography is included. Artists usually have an advantage here, since your work should be front and center.

The Open Sign is the foundation. It’s an elegant, professional, working website. As your business grows and needs more, your site can grow with you.

The WordPress Difference a real website that you own, not a rental

When you build a site on Wix or Squarespace, you’re renting it. The design isn’t really yours. The content lives inside their walls. If you ever want to leave, you’ll have to start over.

An Open Sign site is built on WordPress, which powers roughly 40% of the entire internet. That means:

  • You own it. Design and content, it’s yours to keep and use.
  • You can take it anywhere. Any host. Any developer. Forever.
  • It grows with you. The components used today can expand into a busy blog or an online store, a booking system, a member portal, without throwing out the work that’s already done.
  • You’re never locked in. Not to a platform. Not to us.

WordPress websites that we built a decade ago are still up and running.

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An impish young boy looks down from a set of stairs

How it Works two weeks, three simple steps.

1. We talk. (Day 1)

A short conversation about your business: who you serve, what makes you different, and what your website needs to do. We’ll talk about your existing copy, photos, and any branding you already have. If you don’t have those things, that’s fine, we can be pretty creative with very little.

2. We build. (Days 2–10)

We design your color palette and typography, select stock photography where needed, lightly edit your copy, and build out all four pages on WordPress using professionally-tested design components. You’ll see a working draft mid-process for feedback.

3. We launch. (Days 11–14)

Final tweaks, a walkthrough of how to log in and make basic edits yourself, and we flip on the open sign. Your business is officially live and online.

And of course on days 15 through 9,999, we’ll still be here if you need us : )

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